Yestereday, my new activewear line Tsu.ya launched online at http://tsuyabrand.com/, which marks the completion of the hard work and dedication of many to help make this dream a reality! I am thrilled with the outcome – activewear that is fashionable, modern, yet functional to keep up with women today and the complex and demanding world that we live in!

I wanted this line to inspire daily confidence; to truly help women feel great inside and out. Take a look for yourself over on my website; take a look around, tell me what you think of it all, and as a thank you be sure to use the code in the picture above for a 20% discount from your order! I hope you enjoy as much as I enjoyed putting the line together!

All the best,

Kristi 

  

 

Yesterday Marie Osmond’s new show Marie aired on the Hallmark channel, and I was lucky enough to make an appearance. Our discussion ran from the launch of Tsu.ya, to my experience with Dancing with the Stars, to my two lovely daughters and what it means to build a successful family. We also talked about the Always Dream Foundation, and our commitment to give back to the community. It was great to talk with Marie, a very successful entertainer and businesswomen in her own right. Marie’s first venture of success came with her career as a country artist, but she is also an accomplished actress and has her own doll line. But of course Marie is kind and compassionate, and it was a pleasure getting to talk to her on the show.

I had such a wonderful time on the show, being able to discuss all of the things going on in my life. Be sure to catch the whole episode on the Hallmark Channel and let me know what you think of my conversation with Marie!

All the best,

Kristi 

 

Tonight is the night!

I’ve mentioned my anticipation for the release of my clothing line Tsu.ya a few times here on this blog, but tonight at Fashion's Night Out the Tsu.ya line will be officially released! The 18 piece line will be exclusively sold at Lord and Taylor stores (and their online site). I’m hoping women will find Tsu.ya to be functional enough to do a hard workout in, and stylish enough to run around town in after the gym.

Well I am off to Fashion’s Night Out to celebrate the launch and all of this hard work! Don’t forget to register on TsuyaBrand.com to be e-mailed when the line is available to purchase there as well.

Here’s to a great night!

Cheers.

Kristi

I can’t believe Tsu.ya is launching in 2 days! We have been working tirelessly on the design of each of the 18 pieces in the line to represent the ideal balance of functionality and fashion.

Most of all, the collaboration and process of bringing Tsu.ya to fruition has been quite a learning experience and more fun than I would have ever imagined. Here you can see Miss Jen giving a sneak peek of a Tsu.ya piece! Who else is excited?

The line will be available at Lord & Taylor (in-stores and online at http://www.lordandtaylor.com) on Thursday and don’t forget to register at TsuyaBrand.com to be notified when the line is available to order from our website!

Hi all,

Unfortunately my flight to the east coast yesterday was cancelled due to severe weather caused by hurricane Sandy – which means I won’t be able to attend the Shop Smart Do Good events at Lord and Taylor at the following locations and times:

Lord and Taylor, Garden City, NY

Tuesday, October 30th

12:00-1:00pm

 

Lord and Taylor, Stamford, CT

Tuesday, October 30th

3:00-4:00pm

 

Apologies to anyone who was hoping to see me there! Please stay safe, warm and dry and I’ll keep you updated if anything changes.

 

All the best,

Kristi 

 

It’s been a pleasure having the opportunity to spread the word about Tsu.ya and the story behind it, especial when such a talented and beautiful host like Nicole Lapin is listening. The interview, which was for a segment on Recessionista TV gave me a chance to talk about everything that has come with the creation of Tsu.ya.

Nicole and I discussed how the brand came to life, including how I wanted to create a line of active wear for women who are on-the-go and how it’s inspired by the lines and cuts of outfits found out on the rink. We also touched on the challenges of being a female entrepreneur and the surprises I’ve found along the way. It was great to work with Nicole as one female entrepreneur to another, so here’s to the power of women in business!

All the best,
Kristi   

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